Minneapolis, MN (January 8, 2008): J. River today launched MEDIA JUKEBOX 12 with a new price - free. With more features and better device support than any other music software, MJ 12 even adds the Amazon MP3 store.

MJ 12 bridges the divide between Apple and Microsoft to provide the most useful and useable media player available. It does this by focusing on openness, ease-of-use, and flexibility. MJ plays files purchased at the iTunes store and syncs them to iPods. It plays music and video purchased from sites using Windows Media protected files – Wal-Mart, Yahoo and Napster -- and syncs them to a host of hardware devices from companies like SanDisk, Creative and iriver. MJ supports the Motorola RAZR and many other phones.

“We believe we have the world’s best pure music player,” said Peter Sohal, VP of Marketing at J. River. “As pioneers in this industry, we have helped set the course for music management software, and we are now helping users navigate an unfriendly music landscape with competing formats and incompatible devices. Our enthusiastic user-base demands simple solutions, and we provide them.”

J. River is the leading provider of custom media players to the industry. Contact the company for details.

The free software is available at www.mediajukebox.com

About J. River
J. River builds digital delivery solutions for corporate partners. This includes streaming, downloading, subscriptions of audio and video content, handheld device support and Digital Rights Management. For more information about J. River's media products, visit www.jrmediacenter.com.

Contact e-mail music@jriver.com, or call 612.677.8200 x248.

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J. River MEDIA CENTER, J. River MEDIA JUKEBOX and J. River MUSIC EXCHANGE are trademarks of J. River, Inc.